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Design by numbers

7 sig­nals from the watch­ful elves of impend­ing doom. 9 rules for the dwar­ven lords, who broke them which res­ul­ted in 21 degree burn marks. 24 ways were tried to heal them, but in the end they just hid the marks with the help of 28 make-up stu­dios and one digital effects stu­dio. But alas, the marks worsened to 36 degree burn marks. No wait, 37!

Then, sud­denly, the same num­ber of sig­nals were received. ‘Go to 5411 CO’, they said. What a weird post­code! Where could that be?

So they trav­elled all 360 degrees of the world — shud­der — before they thank­fully ended up at 456 Bereastreet. There, in room 313 they finally found what they were look­ing for…

So what’s the deal with num­bers and design stu­dio names?

On: Design, Web • 9th February of 2006 • Comments are closed.

8 Responses to “Design by numbers”

  1. Nathan Pitman says:
    10 February 2006 at 17:02

    Becuase everything else is already registered. We only have num­bers left…

  2. Nathan Pitman says:
    10 February 2006 at 17:02

    And yes, I know I mis­pelt ‘Because’. :)

  3. Stuart Frisby says:
    10 February 2006 at 17:02

    I was 36 degrees long before 37 sig­nals, and I guess a lot of the oth­ers. In 1997ish I ran a music site, named after my favour­ite song at the time, 36 Degrees by placebo. The web­site went away, the name stuck.

  4. برامج says:
    11 February 2006 at 02:02

    nowadays, you cant find a use­ful name for your web­site without using numbers!

  5. Jesse Bennett-Chamberlain says:
    12 February 2006 at 01:02

    Funny thing was, I named my busi­ness 31Three, registered it with the gov­ern­ment, and then went to register the domain name. When I did, I found that it was already registered! I had to register 31threedesign.com until the other owner let theirs run out.

  6. AkaXakA says:
    12 February 2006 at 22:02

    Thanks for all the stor­ies behind the names — it’s quite inter­est­ing read­ing how your sites got their names.

  7. Drew McLellan says:
    14 February 2006 at 12:02

    I picked 24ways fully con­scious of the num­bers trend. The main reason, how­ever, was that I wanted a name that indic­ated the 24 art­icles in 24 days theme without par­tic­u­larly men­tion­ing advent or Christmas.

    I tried to be sens­it­ive to the fact that Christmas is not a uni­ver­sal fest­ival, and that that shouldn’t pre­vent the site being use­ful to every­one. Also note the total lack of any Christmas theme to the design, bey­ond the red and white col­our scheme.

    I also didn’t want to limit myself just to the fest­ive sea­son in the future. So ‘24ways’ seemed to fit the bill.

  8. Mathew Patterson says:
    15 February 2006 at 23:02

    I chose Signal 7 mostly because of the nice allit­er­a­tion. It doesn’t mean any­thing par­tic­u­larly, which leaves me a lot of flex­ib­il­ity in busi­ness direction.